Brand guidelines

How to use the assistant-ui name, logo, colors, and typography, with files to download.

Download brand kitZIP · 36.6 KB · logo and logotype, SVG and PNG

Name

assistant-uiAssistant UIAssistantUIAssistant-Ui

Logo

The logo at 144, 96, 48, 24, and 16 px.

assistant-ui

On light

assistant-ui

On dark

The logo is based on the Lucide icon set, licensed under the ISC License.

Colors

LightDark
Backgroundoklch(0.992 0.002 106)oklch(0.17 0.003 106)
Mutedoklch(0.97 0.004 106)oklch(0.275 0.004 106)
Foregroundoklch(0.145 0.006 106)oklch(0.985 0.002 106)
Accentoklch(0.623 0.214 259.8)oklch(0.623 0.214 259.8)

Blue is the only accent color. Neutrals share one warm hue, set by --tint: 106.

Typography

Headings

Public Sans · 500–550

The frontend library for AI agents.

Body

Public Sans · 400–500

Any backend, through adapters. Production chat, shipped as code you own.

Code

JetBrains Mono · 400–500

npx assistant-ui init

Rules

  1. 01The name is always lowercase: assistant-ui.
  2. 02Use the original files. Do not redraw, recolor, stretch, or rotate the logo.
  3. 03Use the logo in one color: dark on light backgrounds, light on dark backgrounds.
  4. 04Leave space around the logo. Do not crowd it with other elements.
  5. 05Do not use the logo to imply endorsement or affiliation without permission.

Assets